赞题库-背景图
单项选择题

Questions 10—11 are based on the following:
Antinuclear activist: The closing of the nuclear power plant is a victory for the antinuclear cause. It also represents a belated acknowledgment by the power industry that they cannot operate such plants safely.
Nuclear power plant manager: It represents no such thing. The availability of cheap power from nonnuclear sources, together with the cost of mandated safety inspections and safety repairs, made continued operation uneconomic. Thus it was not safety considerations but economic considerations that dictated the plant’s closing. False rumors of fiscal improprieties damage the reputation of a bank. If management does not attempt to refute these rumors, they will circulate and eventually destroy customer confidence. But if management makes an effort to refute them, the refutation will raise more suspicions than it allays. If all of the statements above are true, which of the following must on the basis of them be true

A. The reputation of a bank cannot be influenced by heavy advertising campaigns.
B. True rumors of fiscal improprieties do not do as much damage to customer confidence in a bank as false rumors do.
C. The best strategy for bank managers to adopt in the face of false rumors of fiscal improprieties is to address them directly.
D. Management cannot prevent already existing false rumors of fiscal improprieties from threatening a bank’s reputation.
E. A bank’s reputation for fiscal responsibility can be enhanced by favorable word of mouth.